A Spectacular SmileyWorld Lights Up Downtown East for the Festive Season
Singapore, Nov 9 2023 - Ring in a holiday season like no other with a burst of smiles and fun at Downtown East, as SmileyWorld® takes over with a jolly celebration from Nov 1 to Jan 1! In the spirit of spreading joy and laughter, Downtown East presents a plethora of exhilarating activities and extensive photo opportunities featuring SmileyWorld®, for the most memorable festivities yet. Admission is free, so mark your calendars and gather your loved ones for a year-end bash brimming with cheer!
The holidays are about to get a whole lot brighter with SmileyWorld® Town at Downtown East Event Square spanning an impressive 50 by 30 feet, with a variety of exciting free-to-play activities for all age groups.
Dive into the five-meter long Ball Pit with thematic SmileyWorld® floats - the largest measuring 1.2 meters. Secure a 20-minute complimentary slot at the Ball Pit here!
Check out the super-sized Interactive Board with nine grids that can be arranged to make up a festive icon, inviting participants to revel in the holiday spirit through collaborative play.
Challenge friends and family with the two-meter foam Giant Jenga and test your skills.
Stand a chance to grab additional vouchers at the two SmileyWorld® Town claw machines (get a free play token with a min of $50 (NTUC Members) / $70 (Link Members) spent).
Snap unforgettable squad moments at SmileyWorld® Town's exclusive Photo Booth featuring six unique photo strip designs, priced at $10 per session.
Strike a pose for pictures with your biggest smiles at the array of vibrant photo walls around Downtown East adorned with SmileyWorld® icons, and spread the joy on social media with the hashtag #DowntownEastSmileyWorld, for a chance to win limited SmileyWorld® merchandise and $20 Mall vouchers (worth $60 in total)!
Elevate your gifting season experience with an extra dose of joy. Spend $50 (for NTUC Members) or $70 (for Link Members) to receive a complimentary SmileyWorld® Gift Wrapper and a token for the SmileyWorld® Town Claw Machine. Those who spend a minimum of $80 (NTUC Members) or $100 (Link Members) can opt for a charming set of two SmileyWorld® TENCEL™ pillowcases instead, for just an additional $10.
*Redeem at E!Avenue Level 2 or E!Hub Level 1 Information Counter.